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SAFA Rebranding

SAFA Gold & Diamonds Unveils ₹4,000 Cr Global Expansion Plan, Targeting 350 Stores by 2030

Kochi (Kerala) [India], November 15: Safa Gold & Diamonds, a leading jewellery group with strong roots in Kerala, has unveiled an ambitious global expansion strategy aimed at transforming the brand into a major international player. With a robust presence across India, the UAE, and KSA, the Group plans to establish 100 Safa Jewellery stores and 250 Clarus lifestyle outlets worldwide over the next five years. Backed by a strategic investment of ₹4,000 crore, this expansion is slated for completion by 2030.